The Ibn Sina Foundation is a non-profit organization, serving the community for 21 years. Their services include medical, dental, and mental health & well-being. These Programs are sustainable and affordable.

The goal was to provide a fresh approach to Ibn Sina Foundation’s brand and establish preliminary visual guidelines for the rest of the awareness campaign. The shapes of the logo’s icon were used as the basis of the identity system.

Research was conducted with stakeholders to gather information about the organization and its target audience, divided into four main parts (Patient, Volunteer, Donor, and Government Affiliate).